Post Date: Monday, October 11, 2021
Close Date: Thursday, November 11, 2021
Company: SunLine Transit Agency
Job Description: Location: Thousand Palms, CA
Job Title: Communications Coordinator
Job Description: Under general direction of the Marketing & Events Manager, the Communications Coordinator is responsible for assisting with the development, delivery and coordination of a full range of communications and marketing strategies, programs, plans and services.
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Duties & Responsibilities
ESSENTIAL DUTIES AND RESPONSIBILITIES
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Maintain a consistent brand and voice in all of SunLine’s communications.
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Assesses the Agency’s communications need, and develops strategic communication plans to communicate SunLine’s programs and services .
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Maximizes marketing effectiveness through the use of digital tactics and report on the effectiveness of communications activities, engagement levels, and progress.
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Work with leadership to identify media opportunities and implement campaigns around key programs and issues.
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Supervises communications projects from concept to production, including graphic design, print, and digital components.
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Establishes relationships with and serves as a liaison to private enterprises, community organizations, and coordinates programs that enhance community relations.
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Oversee email marketing including content creation and database management. Responsible for analyzing data and identifying opportunities to streamline communications.
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Prepares Request for proposals for outside support services; evaluates and recommends the procurement of promotional collateral to ensure compliance with SunLine’s purchasing policies.
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Oversee the Agency’s bus advertising program; manage the bus shelter and bus space availability, including updating materials and creating new ways to solicit prospective clients.